SANTA CRUZ DE TENERIFE, December 26 (EUROPA PRESS) –
London Fashion Week celebrates its 40th anniversary next February and Proexca will invite five Canarian companies from the textile, clothing and fashion sector to participate in this Fashion Week to commemorate this anniversary.
During this event, which will take place from February 16 to 20 in the British capital, Proexca will advise the selected companies on the best means of promotion, both in physical stores and online.
On the other hand, the British Fashion Council (BFC), of which Proexca is a member, will organize a specific program for consumers on the London Fashion Week website and will promote it on all digital channels and in the press.
Companies interested in participating in this initiative that promotes the promotion of Canarian brands in international markets can submit their application until January 3 through the form made available by Proexca.
To be able to participate, companies must have a physical store, a minimum average turnover of 90,000 euros in the last three years and international experience. This action is part of the agreement that the entity has with the fashion groups of the councils of Gran Canaria, Tenerife, La Palma and Lanzarote (Gran Canaria Moda Cálida, Tenerife Moda, Isla Bonita Moda and Lanzarote Moda), so in Companies affiliated with these programs will have priority in the selection process.
Proexca will pay for the travel and accommodation of one person per brand, as well as the promotion in one or the selected multi-stores during the days of the event and the digital promotion.
