“Santa Cruz is working with the consumer vouchers to be launched after May, although we are finishing up the dates with the merchants, because having Carnival in June, it does not seem logical to offer discounts with the vouchers in hotel establishments, for example, when we know that they are going to be full.” This was explained to DIARIO DE AVISOS by the delegate councilor of the Development Society, Alfonso Hairwho took the opportunity to demand greater support from the Cabildo de Tenerife, which has just announced a new edition of its own trade bonds. “We miss the support of the Cabildo that has left us out of the first part that it developed last year, with little success on the other hand. We cannot be satisfied with the management of this tool at the island level, which, both in Santa Cruz and in La Laguna, was a success. We do not understand why the two municipalities with the highest percentage of businesses on the Island were left out, with 22% in Santa Cruz and 18%”.
Cabello insisted that “in the most delicate moment in the history of commerce, a reference administration is diluted, very disappeared. It doesn’t seem reasonable that we are at April one and they still don’t know when they are going to do their edition of trade bonds, because what they have announced to the city councils is the use of the remainder of the previous call that they didn’t even manage to exhaust. “The trade area of the Cabildo arrives badly and late at a historic moment for the sector, and I confess that from the City Council of Santa Cruz we witness with concern the most absolute disconnection of the Cabildo in this matter.”
According to Alfonso Cabello, in the first call for island trade vouchers, “of the more than 8,000 target businesses throughout Tenerife, only 169 joined, and on top of that they launched them at Christmas, when the logical thing is that they be promoted in valley consumption stages ”.
Next Generation
Despite the open criticism of the delegate councilor of the Sociedad de Desarrollo, he showed his willingness to lend a hand to the Cabildo in the new call for Next Generation funds that was announced this week for tourism sustainability plans. “We are talking about 720 million euros, as the Cabildo informed us this Friday, but it was also clear that there has not been a conversation with the city councils and commercial areas, possible beneficiaries of these projects so that there is insular coordination at the time of decide which ones are going to present themselves to this call. Santa Cruz has offered to collaborate to obtain or attract more funds given that we have already obtained 5 million in the first call”.
