The Portuense Government, led by Marco González (PSOE), advances that “the occupancy in December 2021 in Puerto de la Cruz, according to updated data from the city’s own hotels, was above 60% on average”, which In his opinion, it shows that the municipality continues on a growth path. For the president, “Puerto de la Cruz was the first destination to recover after the zero tourism in 2020 and in 2021 it maintained a growth in parallel to what increased tourism in the South, which has taken off after the impulse that the pioneer city of the Tourism in the Canary Islands occurred in the summer of 2021 ».
González also highlights “the good data on non-hotel establishments in the city, which surpass those in the South in occupancy.” In his opinion, “it is not about making comparisons, but rather that the island and its tourism, hotel and non-hotel sector continue to show that capacity so that Tenerife, both the south and the north, continue to contribute to the employment and progress of the society”.
Regarding the statistical data of Tourism of Tenerife, the mayor wanted to emphasize that «the impulse must also be redoubled from the private sector, with the support it already receives from the public sector, for the renovation of its hotel plant, so necessary to attract To visitors. An effort in which marketing and commercialization plans have a lot to do with it, where companies have a lot to say ”.
For González, it is necessary to highlight «the attractiveness that can be seen in the city with the opening of new businesses dedicated to the world of gastronomy or fashion, showing a quality offer that is the one that offers a qualitative leap, so longed for in this town”. The mayor encourages the hotel sector to «renew this impulse, along this line of excellence, as is already a fact in establishments such as the San Telmo, Los Príncipes or Taoro hotels, which shows that Puerto de la Cruz is a very lively destination ».
“We are very excited and hopeful that this 2022 we can, little by little, leave the pandemic behind with the advancement of vaccination at all ages and that this continues to affect the improvement of visit data,” adds González. For the mayor, «the news that on January 2 the Costa Martiánez Complex filled its capacity is the best of omens for a year that should be the consolidation of a city that will continue to be very much alive in the next edition of Fitur ».
