Costa Adeje Unveils Exciting Promotional Strategy at Fitur 2023

The tourist municipalities in the southern region will be participating in the International Tourism Fair (Fitur), taking place from tomorrow until Sunday at the Madrid Fair Institution (Ifema). In this context, Costa Adeje is set to unveil and initiate the development of its strategies in response to the new challenges identified through an analysis of the current state of this sought-after destination on the Island. It will reveal its fresh marketing and product strategies on Thursday in its designated position as part of the Association of Tourist Municipalities of the Canary Islands.