The Pichón Trail Project associates will run from next Saturday to Sunday for 24 hours non-stop on the Las Palmeras avenue circuit, in Santa Úrsula, to “turn society’s perception of multiple sclerosis upside down.” This visibility action is the second part of the one carried out in August 2022, when the Association went around the island of Tenerife in a relay challenge for also 24 hours, running non-stop.
This is an activity that aims to draw attention to society in general so that they are aware of multiple sclerosis and solidarity associations such as this one that works with people who suffer from it and need certain support, be it psychological, physiotherapy, occupational or assistance to home.
At 12:00 p.m. next Saturday and until 12:00 p.m. on Sunday, without interruption, runners from the association, members and users of the institution (even those who cannot run, who will have a joellete or chair at their disposal adapted for people with reduced mobility designed to be able to make running routes) They will travel the 800 meters of the circuit as many times as they can, with a single objective: to support people who suffer from this pathology and make the incidence of this disease visible among society.
In the Las Palmeras circuit, a stand will also be installed where people who want to can support this and the other initiatives of the association in various ways: making donations, formalizing their registration as associates or simply accompanying and applauding the people who will be running.
This challenge, called We turn it around, is non-competitive and can be carried out thanks to the support of the Santa Ursula City Hall. During the celebration of this, a documentary produced by La Machanga will be shot, which will be disseminated later in awareness actions.
Pichón Trail Project was founded eight years ago and in this period of time it has deployed a series of projects focused on helping and improving the quality of life of people who have been diagnosed with multiple sclerosis. Among its most outstanding projects are EMpláyate, in which they work on the beach with physiotherapists, EMúsica for music therapy or EMrédate for home assistance, among others.
