As of January 1, 2023, the 100% electric blue motorcycles of Lovesharing will stop working in Tenerife. The service, launched by Domingo Alonso Group In 2019, it is forced to end its activity due to the implementation of various unfavorable regulations, such as the recent subsidy of 100% of bus trips. This last measure, classified by experts as unfair competition, radically closes the door to any less polluting private mobility alternative that favors the decarbonisation of transport in the Canary Islands.
Barriers to the mobility of the future
Free transportation by bus puts the icing on the cake for months of helplessness for love sharing. Since 2021, the city of Santa Cruz de Tenerife has not stopped adding discriminatory measures for the service, increasing its administrative pressure in the form of sanctions and fines and even annulling, last July, the Municipal Circulation and Mobility Ordinance which allowed, among other things, motorcycles to be parked on the sidewalk as long as it was not an obstacle for pedestrians in Santa Cruz de Tenerife. As if that were not enough, the lack of police security and the high number of inoperative traffic cameras on the streets of Tenerife have led to vandalism claiming the lives of part of the 100% electric fleet in recent months. Without a doubt, the streets of Tenerife have become a hostile environment for any type of entrepreneurship and innovation in the transport sector.
For many, this situation is reduced to the sad reality of a private entity that cannot continue to carry out its activity freely, however, it is important to remember that the real people affected are the citizens themselves. As a consequence of these barriers and impediments of the public administration, the options for moving around for the people of Tenerife are relegated only to the most traditional and polluting public transport. With this decision, Tenerife moves away from the mobility of the future and from its own development. Meanwhile, the service continues to be active in Las Palmas de Gran Canaria.
Lovesharing, a sustainable heart
Lovesharing was born in 2019 with the aim of discovering a new way of moving for the canaries: fast, safe, cheap, shared but above all 100% sustainable. An ambitious bet that placed the islands on a par with the main European capitals with a fleet of electric motorcycles capable of saving CO2 into the atmosphere and reducing noise pollution in cities.
These years of activity and success for the service have translated into more than 550,000 trips by 36,000 users who have traveled 1,500,000 km, four times the distance between the Earth and the Moon. Thanks to all these journeys, Lovesharing and the users on the island of Tenerife have managed to save a whopping 153,749 kg of CO2 into the atmosphere. Quite a feat.
The numbers show the good reception that Lovesharing has always received from users. Now, the company says goodbye to Tenerife, but not before thanking all those who have tried their little blue 100% electric motorcycles for the confidence they have placed in the service. The company has already notified users of the news so that they can use their vouchers before closing on December 31, 2022, the last day that sustainable, shared and free mobility will circulate through the streets of Tenerife.
