The council summons Aid for 150,000 euros to stimulate commercial activity in open areas. The island councilor for Employment, Socioeconomic Development and Foreign Action, Carmen Luz Baso, highlights the objectives of “increasing the attractiveness of local businesses and promoting sustainable consumption both socially and environmentally”. The area publishes this call for support aimed specifically at financing actions aimed at these objectives in open commercial areas (ZCA).
Carmen Luz Baso explains that this line of subsidies seeks to strengthen the competitiveness of the commercial fabric located in the residential urban centers of Tenerife. “The objective is to promote activities that provide added value to people who choose to buy in small and medium-sized businesses, taking advantage of the assets that each municipality contributes, the close treatment and the identity of the open commercial areas”, values the Counselor Baso.
The person in charge of the area also highlights, as other priorities of these grants, the contribute to “improving the attractiveness of local commerce and continue advancing in the promotion of sustainable consumption”.
Through this line of aid, different commercial revitalization actions can be financed, such as talks, seminars, fairs, tapas routes, as well as promotional campaigns or the provision of auxiliary services that make it possible to increase the attractiveness of the open commercial area (care of children, home delivery, etc.).
The subsidy may reach 60% of the total cost of the project, up to a maximum of 12,000 euros in those cases in which, in addition to promoting the commercial brand, it seeks to develop a program of revitalization activities.
Aimed at both the Island Councils and business associations and federations that bring together retail businesses, the deadline for submitting applications is 20 calendar days, counted from yesterday, June 23. Interested entities must submit the required documentation through the electronic headquarters of the Cabildo.
Yesterday’s insular plenary contemplated a motion, presented by the Socialist Group and that in principle was going to be supported by all the groups, to reactivate the multi-year program of Open Commercial Zones. She remained pending, like all the others, overwhelmed by the tide of appearances, both forced and voluntary.
consumption bonds
The next day 30 ends the term to exchange the Tenerife Consumption Bonds, another of the consolidated pillars from the Cabildo to encourage local trade. In this sense, sales worth 337,000 euros have been generated in small businesses on the island that have joined the campaign, which has been managed by the Insular Foundation for Training, Employment and Business Development (Fifede), a dependent entity of the Cabildo.
Second edition
The island councilor for Employment, Socioeconomic Development and Foreign Action, Carmen Luz Baso, highlights the “success of the second edition of this program, in which consumers exhausted the available bonuses in just ten days.”
Carmen Luz Baso explains that a total of 5,680 vouchers were purchased, of which almost 95% of the vouchers have been used within one week to end the campaign. Specifically, bonds with amounts of 10, 30 and 60 euros were put up for sale, in which the Cabildo pays 50% of the value of the bond, while the other half is contributed by the consumer.
The area responsible for activating island trade is clearly committed to proximity. Both from the one who buys, the consumer, and from the one who sells, the entrepreneur. It is the key foundation in the design of the strategy to enhance supply and demand.
