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Home Diario de Avisos

Tarife Proposes Year-Round Commercial Expansion for Santa Cruz

March 24, 2025
in Diario de Avisos
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Tarife Proposes Year-Round Commercial Expansion for Santa Cruz
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Fauca and the Central Zone Association have expressed strong disapproval of recent comments from Santa Cruz de Tenerife’s first deputy mayor, Carlos Tarife, reported by the Notices diary. They believe his remarks exhibit “a profound ignorance of the commercial reality of Santa Cruz de Tenerife,” as stated in an official release. They described it as “unacceptable” for a public official to “publicly undermine the significance of small businesses” using disparaging terms such as “Numantina.”

Both associations perceive these remarks as “an endeavour to establish a city model prioritising the interests of large enterprises, facilitated by unrestricted openings on Sundays and public holidays, without considering the implications for traditional businesses, workers, and urban life.”

Fauca and Central Zone have articulated the following points:

  • We oppose the expansion of the area of significant tourist influx (ZGTA), as it aims to completely liberalise trading hours to benefit larger retail outlets. This initiative does not support small businesses—who already have the option to operate on Sundays under existing regulations for establishments of less than 300 square metres—but rather disrupts the commercial equilibrium of the city for the advantage of a select few.
  • Mr. Tarife has made public statements and has advanced decisions that directly influence the commercial sector without, to our knowledge, having been delegated any authority in this regard. Even more concerning is his assertion that, should he assume the mayoralty in 2027, he will implement this measure unilaterally without consultation with the sector. This exclusive and expedient political approach is unsuitable for a city that aims for social cohesion and respect for institutions.
  • Fauca and Central Zone have a long-standing history of serving Santa Cruz’s commerce. We have been pivotal to its revitalisation, the rejuvenation of the city centre, the development of consumer campaigns, collaboration with local administrations, and the ongoing advocacy for the interests of small and medium enterprises. Anyone wishing to discuss commerce in this city must do so with an understanding and respect for its history and the essential role we play in it.
  • Claiming that opening on Sundays will transform us into a “great capital” is a hollow assertion. Santa Cruz does not need to emulate other cities that have faltered in their attempts. What it requires is to bolster what it already possesses: a local, diverse trade that is environmentally conscious and a generator of quality employment.
  • Thanks to the SMEs in our city—including commerce and hospitality—Santa Cruz has achieved employment levels comparable to those of 2008. This information, rather than being trivial, highlights the resilience of the local business landscape and the pressing necessity to value, listen to, and respect it. We cannot dismiss a sector that underpins a crucial part of the local economy.
  • We will not allow citizens to be misled by simplistic narratives that justify decisions serving very particular interests. We call for transparency, genuine participation, and commercial policies that cater to all, not just a select few. Fauca and Central Zone will persist in our advocacy for a fair, balanced, and sustainable urban model, where local commerce remains a vital aspect of Santa Cruz’s identity. We are not a thing of the past. We signify the present and the future. We refuse to be overlooked or disrespected.

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