This new venue, situated in the former Ten-bel reception building, has undergone a complete renovation with an investment exceeding 950,000 euros. Within the same complex, there is also a spacious gym operated by the “Gymfit” brand, an innovative facility that merges fitness with coworking spaces to provide a distinctive experience, alongside more than 15 retail shops and dining options. The newly established Tu Alteza supermarket spans an area of 1,150 square metres and offers convenient hours from Monday to Saturday, 9:00 a.m. to 9:00 p.m., and on Sundays and holidays from 9:00 a.m. to 3:00 p.m. It aims to fulfil all the requirements of residents in the Costa del Silencio area, prominently featuring a butcher and delicatessen service staffed by qualified personnel to deliver tailored assistance based on customer preferences. Additionally, the centre includes a bakery with freshly baked goods, showcasing a diverse selection of products.
Similar to other establishments under the Your Highness brand, this supermarket has integrated large-format screens for the digital display of advertisements and promotions, along with the use of automated electronic tags for pricing. This implementation has resulted in significant savings on paper usage and has ensured efficient cash management via an automatic purchase return box system. Furthermore, like the rest of the brand’s store network, this establishment offers an APP that communicates internal promotions to its customers and strengthens the personalised loyalty programme.
