Over 150 retail and dining establishments in Santa Cruz de Tenerife have already enlisted for the latest edition of the initiative called Consumer Bonds. The announcement was made by the mayor of Santa Cruz, José Manuel Bermúdez, who stated that “since opening up memberships for the retail and dining sectors a week ago, there has been a constant flow of requests for membership, showing the keen interest in being part of this initiative.”
Bermúdez expressed his satisfaction, saying, “We are delighted with the positive response it has received in this initial week, and we are hopeful that more establishments will join this project that has greatly benefitted our retail and dining scene.” He added, “Although the registration period will remain open until the end of the campaign, at www.bonoconsumosantacruz.com, we are currently conducting an intensive recruitment campaign by visiting the retail and dining establishments in our municipality to encourage their participation in the initiative.”
The CEO of the Development Society, Carmen Pérez, mentioned that “this initiative, launched by the Santa Cruz City Council and the Federation of Urban Areas of the Canary Islands (FAUCA), is open for establishments to join until November 15. However, we urge the retail and dining sector to join at the earliest opportunity, as the purchasing and redemption of Bonds will commence on Thursday, June 13.” She further stated, “The interest shown by both the commercial sector and citizens has been remarkable, and we aim to see an increase in the number of participating establishments in the coming days.”
“In this edition, we are introducing two types of Vouchers – the ‘Consumer, Commerce, and Restoration Voucher’, which is available for 15 euros and allows purchases up to 25 euros; and the ‘La Rosa Consumption Voucher’, priced at 6.25 euros and enabling purchases worth 25 euros,” Pérez explained. She added, “This initiative has generated over two million euros of cumulative economic impact since 2021 for the business community in the city, offering a great opportunity to boost the economy of the municipality and its establishments.”
Additionally, Pérez pointed out that “on Thursday, June 13, the Consumer Bonds will be available for purchase on the website www.bonoconsumosantacruz.com, and they can be redeemed until November 15 at the participating establishments.” She highlighted that “a total of 25,500 Consumer Commerce and Restaurant Vouchers will be distributed to citizens across the districts of Anaga, Centro Ifara, Ofra Costa Sur, Salud La Salle, and Suroeste, along with 5,332 vouchers designated for La Rosa street.”
“As mentioned during the presentation, in this edition, we have decided to create a specific Bonus for the establishments on La Rosa Street to stimulate activity within the retail and dining sector in that area, which has also been impacted by the ongoing road renovation works,” Pérez noted, concluding that “it is important to note that individuals interested in acquiring Consumer Bonds may purchase a maximum of 4 bonds per type, therefore, 4 of the Commerce and Restaurant Consumption Bond and 4 of the La Rosa Consumption Bond.
Businesses interested in partaking in the fourth edition of the Santa Cruz Consumer Bonds can register through the website www.bonoconsumosantacruz.com. Meanwhile, the campaign management company, Fauca, will be available to address any inquiries via email at [email protected] or via telephone at 675 633 988 and/or 653 818 784.
Similar to previous editions, the updated billing limit of each establishment will be displayed on the initiative’s website to offer clear and transparent information. Additionally, aside from the amounts redeemable at each establishment, practical details such as business descriptions, contact numbers, and locations will also be provided, enabling citizens to access a complete and comprehensive list of participating establishments.
On the consumer’s end, it will be mandatory to present their ID when redeeming the Bonds at establishments. Moreover, every purchase made will trigger an email notification with the available balance.
