The third edition of the campaign “Santa Cruz Consumer Bonds” has been a success, generating in 35 days income worth €589,269 participating establishments, who have redeemed 81% of the bonds sold.
10,241 bonds remain for sale, 26% of the total available at the start of the campaign. The most successful modality has been the Trade Bond for the Centro-Ifara district, and of the total bonds acquired, 84% have been exchanged, which is equivalent to 305,461 euros.
The Restoration Voucher has also been successful, having sold all the units put up for sale and reaching 60% of redeemed vouchers, which means income of 61,758 euros in bars, restaurants and other gastronomic establishments in Santa Cruz.
The commercial bonds for the Salud-La Salle, Suroeste and Ofra-Costa Sur districts have also had a good sales rhythm, with exchanged income of 101,471 euros, 82,228 euros and 30,972 euros respectively.
The term to buy and exchange the bonds ends on November 15
So far, 416 companies have already registered, compared to 401 in the previous edition, and it is expected that the number will continue to increase until November 15, when the period to buy and exchange the bonds ends.
Most of the businesses that participate in the campaign have made some exchange, and around 60% have deposited 500 euros or more through bonuses. In addition, more than 95% of the registered bars and restaurants have also redeemed a voucher.
The campaign has been well received by the business fabric of the municipality, with a significant increase in establishments not attached to commercial areas. In general, the initiative has been a success, promoting local consumption and supporting establishments in Santa Cruz de Tenerife.
