The twelfth edition of Santa Cruz Technology, organized by the Development Society, will feature in the afternoon session the presentations of various experts who will recount their experience leading technological startups. This was announced by the CEO of the Development Company, Alfonso Cabello, who highlighted that “those attending Tecnológica will learn first-hand the keys to the success of startups such as HumanITCare, VIZZ Agency or Libelium, being able to subsequently implement what they have learned in their projects personal”
“One of the startups with the greatest human background is HumanITCare —said Cabello—, a platform that allows remote monitoring of medical patients, and whose founders, Silvia Rivela and Nuria Pastor, will explain their journey to us” and added that “ Among the functionalities of HumanITCare is the remote monitoring of the health of users, the real-time monitoring of their vital signs, the optimization of costs and internal times, and intelligent alerts through Artificial Intelligence”.
Cabello continued commenting that “another of the professionals who will attend ‘Tecnológica Santa Cruz’ is Xavi Robles, co-founder and CEO of VIZZ Agency, the largest agency of Spanish-speaking influencers and content creators” and specified that “together with Xavi we will analyze the current panorama of entertainment on the internet and we will delve into the operation of this type of agency, which is currently presented as a real business opportunity”.
Likewise, the mayor indicated that “VIZZ Agency, despite having established itself as a giant in its sector, continues to grow day by day, and is currently part of Webedia, the global network of media, content creators, and production studios. with 250 million users and global followers” and added that “Webedia has 15 years of experience, has been installed in 15 countries and is allied with technological media such as Xataka, cinematographic media such as SensaCine, gastronomic media such as Directo al Paladar and lifestyle media such as Trendencias, all of them number 1 in Spain in their respective subjects”.
“Another of the startups that we will be able to get to know during the afternoon session will be the technology company Libelium,” reported Cabello, “whose co-founder and CEO, Alicia Asín, has prepared a presentation on the Internet of Things (IoT) and how Artificial Intelligence, Big Data and Blockchain have revolutionized it” and specified that “Libelium designs hardware and software solutions for smart cities, applied to the environment, agriculture, industry or health”.
In this sense, the mayor highlighted some of the projects that Libelium has recently worked on, such as “intelligent streetlights to measure air quality and noise in Cartagena, or the digitization of commercial avenues in Zaragoza to measure influx and noise” and added that “another of the most important projects of the company was carried out in St. Pete Beach, in the United States, and consists of a web platform and a mobile application to find out the availability of parking.”

Finally, Cabello recalled that “tickets for the afternoon session of ‘Tecnológica Santa Cruz 2023’ are available through www.tecnologicasantacruz.com and they are priced at 2 euros, intended for social purposes” and he took the opportunity to mention that “they have a good sales rate, so I encourage those interested to access the web and reserve their seats.”
“Tecnológica Santa Cruz 2023” is organized by the Santa Cruz de Tenerife City Council, through the Development Society, and is sponsored in the Gold category by Worten, Fundación Cepsa, Grupo Domingo Alonso, CaixaBank and Última Informática; in the Silver modality of Hospiten and the collaboration of the European University.