Buenavista del Norte, where Tenerife Begins is the tourist brand of the municipality that, with only four months of existence – it was presented in April – already has a street map designed and directed at the visitor. The document brings together both the places of interest in the municipality and the resources for leisure, accommodation, restaurants, events and shops to facilitate tourist access to all the local offer.
The paper edition of the new street map is limited and will be distributed at the Municipal Tourism Office and at points of tourist influx. The “clear commitment” of the council is the use of digital format, so that it can be downloaded to any electronic device through the screens located in strategic places in the municipality and the portal www.buenavistadelnorte.travel.
Ángeles González, councilor responsible for the Tourism area, explains that this newly created material not only reinforces the Buenavista del Norte tourism brand, where Tenerife begins, but also “strengthens the external image and perception of the entire municipality.” The mayor draws attention to the fact that the street map “makes it easier for our tourists to visit the mid-range neighborhoods, the Teno Rural Park, as well as the town and the coastal area closest to it”, among other many resources What does Buenavista have?
In the list of those resources that make the municipality stand out in the tourist market, there are also the Barranco and the hamlet of Masca, in addition to two other population entities such as Teno Alto and El Palmar, the ex-convent of San Francisco, the Hacienda La Fountain and the church of Nuestra Señora de los Remedios.
Other campaigns
In the programming of the Tourism area, the councilor announces the development of other actions to promote the municipal tourism brand aimed at the winter market. Among them, he mentions the installation of billboards in points of the Island, the dissemination of promotional pills of the municipality on the digital screens of the airports, the realization of a digital campaign in social networks, as well as the distribution of promotional material in tourist establishments. Township. Actions that are added to the campaigns carried out on radio and television to date.
