It is the most ambitious revitalization schedule in the history of Santa Cruz. At least that is how the mayor of the capital, José Manuel Bermúdez, defined it yesterday in the presentation of the more than 200 activities that are going to be organized in the streets of the municipality until next December.
Under the name of Santa Cruz pure heart, they range from sports activities, to theatrical performances, large concerts, festivals or even verbenas, Bermúdez announcing that, precisely, the first of these popular dances in Tenerife, after the pandemic, will take place on April 23 at El Tablero by the Tropin orchestra. And it is that the program presented yesterday encompasses all the events planned by the areas of Sports, Culture and Festivities for the coming months, so that, once the budget of the three areas is added, the City Council defends that more than nine million will be invested euros in the development of these activities.
“Between December and December we will have a succession of events that will have two main objectives, which are to recover joy, perhaps the most important, and the design of a policy to stimulate consumption that helps to recover employment and generate new opportunities. ”, defended the mayor chicharrero.
In this way, the calendar will have 32 consecutive weekends of activities, including Easter, May Festivities and Carnival, “with an economic impact on the city of 50 million euros, 25 from Carnival and 25 more from the events it organizes.” the Development Society, and a target audience of one million viewers,” said Bermúdez.
Among these more than 200 activities are plays such as that of Ricardo Darín next week in the Guimerá, which will remain open for the first time during Holy Week, but also the celebration of LGTBI Pride with a festival that will bring Santa Cruz renowned artists, according to the Councilor for Culture, Gladis de León. This is the Pride Festival (known as ARN and which was organized in Adeje until before the pandemic), in June, to which a second LGTBI-themed musical event, the Pink Festival, will be added at the end of the year. Both will be held on Anaga Avenue. In the month of May, the Santa Cruz pure heart program includes, in addition to the city’s founding festivities, the inauguration of the La Gesta playground, Bicycle Day or Canarias Primavera Life in the Palmetum car park. In that same place, in July, the Melendi concert will take place, and right in front, at the Fairgrounds, Alejandro Fernández will perform.
In the month of August, an orchestra festival will be held in addition to most of the patron saint festivities, to resume the Vive la Rambla celebration in September, together with the Ven a Santa Cruz initiative, which will be more similar to the format developed weekend in Imeldo Serís, moving through different environments, than what was there before the pandemic.
October will get off to a strong start, with the celebration of Full Moon, whose scheduled date of celebration will be the 1st. That same month Halloween will also be celebrated with activities in the street and the Casa del Carnaval. The following month the Clownbaret Festival will once again fill the streets with activity, together with the Skull Island Fantastic Film Festival.
Santa Cruz will end the year with workshops and parades on December weekends to make Christmas more dynamic, and with an International Indie-Electronic Music Festival. In the sports area there will be numerous tests and competitions that will take place in the capital, from the final of the European water polo league, this month, through the routes through Anaga, to the recovery of the Santa Cruz Extreme.