Arona lit the 1,638 decorations installed in the municipality yesterday on the occasion of Christmas. Los Cristianos, El Fraile, Las Galletas and Valle San Lorenzo, which also celebrates chestnuts, sweets and wines to celebrate San Andrés, were the four towns where the lighting was carried out by the mayor, José Julián Mena, accompanied by neighbors and members of the corporation. The lights also use LED technology, following the Arona City Council’s environmental sustainability policy.
In this way, Arona officially began the Christmas campaign, full of activities aimed at promoting local commerce and catering and diversifying the centers with this traditional act of lighting up lights, as well as parades, itinerant recreational activities, gastronomic routes, contests and children’s workshops, among others.
With the motto Regala Arona, it includes, as one of the most interesting revitalization activities, the Christmas parade, with which the shops of the nuclei without an open commercial area will be promoted (ZCA). The protagonist will be a Christmas character who will visit its establishments, in addition to other itinerant activities.
José Julián Mena spoke of “the importance of betting on local commerce, especially after the economic crisis caused by the pandemic. We want to bet on what is ours and create jobs ». In streets, squares, roundabouts and facades they have installed 1,638 Christmas decorations and lighting, in addition to large Christmas trees in Las Galletas and El Fraile, a snowman (5 meters high) in the church square of Los Christians and a vault (150 meters long) in the Central Street of Las Galletas.
The lighting of the Christmas lights coincided with the celebration, in Valle San Lorenzo, of chestnuts, sweets and wine, an activity promoted by the ACU del Valle and the Economic Promotion area of the Arona City Council within the framework of the celebration of San Andrés .
José Julián Mena underlined that Chestnuts, sweets and wine «is an event that values the trade and the environment of the midlands, which brings together dozens of residents and is a deeply rooted tradition in the municipality.
The councilor for the area, Raquel García, pointed out that “this is an act that gives life to the mid-town area, invigorating and supporting local commerce. It is essential for this government group to promote our business fabric and our economy, either with this type of campaign or with subsidies to SMEs and the self-employed, in addition to the exemptions of municipal bills and the facilities and moratoriums in the payment of the same. ”.
The revitalization activities were distributed in different spaces, between 5:00 p.m. and 10:00 p.m., with free transportation with departure points from Playa de las Américas, Los Cristianos and Chayofa. The Farmer’s Market, the commercial and hotel establishments and the El Puente area were the scenarios that addressed the development of this autumn festival, which once again filled Valle San Lorenzo with the smell of roasted chestnuts and the noise of the pots of the children of the municipality.