For this, and with Unemployment figures that are already slightly below those of before the economic crisis generated by the pandemic, The Economic Promotion area has launched a program to stimulate and support commercial activity with a dozen events that will begin tomorrow, with Vip Friday in Las Galletas.
This was explained by the mayor of Arona, José Julián Mena, in a presentation in which he was accompanied by the councilor for Economic Promotion, Raquel García, and by representatives of the commercial areas and areas of Valle San Lorenzo, Las Galletas, Los Cristianos and Playa de las Américas.
The well-known faces of the campaign will be the influencer Ruth Labory, as well as Aarón Gómez, who will star in the promotional video, as well as El Tipico de Tenerife.
Among the planned events are activities to be carried out in all the centers, such as the traditional lighting of the lighting, as well as parades, itinerant recreational activities, gastronomic routes, children’s competitions and workshops, a shop window contest and the presentation of loyalty cards, among others. issues. All this is programmed with the corresponding pertinent health security measures.
Under the slogan Regala Arona, the Christmas campaign will bring the Christmas spirit to the streets of the municipality from tomorrow until January 5, coinciding with the expected Three Kings Day.
One of the most relevant dates will be Friday of next week. That day will take place the event Chestnuts, sweets and wine, in Valle San Lorenzo, a town where, in addition, one of the symbolic lights of the Christmas lighting will take place, next to Los Cristianos, Las Galletas, El Fraile and Playa de the Americas. All this in that afternoon-night.
Buy and consume here
José Julián Mena highlighted that «This is a campaign with a very clear objective: that it be bought and consumed in Arona, in the town. We want to encourage our neighbors to rely on the commercial fabric, in the shops, bars, cafes and restaurants that we have in the different centers. Buying in Arona is generating employment for our neighbors and reinforcing the economic recovery that we are all looking forward to ”. The mayor pointed out that they have worked hand in hand with the different areas and commercial associations “and we have wanted to go further than on other occasions, including nuclei that we did not always reach, such as Guaza, El Fraile, Cabo Blanco, La Camella o Playa de las Américas, which will have activities within this program ».
The Councilor for Economic Promotion, Raquel García, stressed the importance of “working together with the sector to implement a strategy as broad as possible that benefits all residents, since when we consume in Arona we are betting on the municipality, generating economy and employment in it, “he said.