The Council has opened a line of subsidies for fashion and crafts for 300,000 euros. The Minister of Employment, Socioeconomic Development and Foreign Action, Carmen Luz Baso has indicated that this promotes “the opening of new markets, participation in fairs and adaptation to digital markets.” The aid is intended for marketing in the sector for the year 2021 for a total of 200,000 euros, expandable with 100,000 more. “The Cabildo will support companies in the commercialization and search for new markets”, with the addition of “the opening of distribution channels with participation in fairs or digital markets,” says Baso.
Companies in the fashion sector and artisans of the Island of Tenerife that have a registered trademark, or those who are in possession of the Cabildo craft card, may be beneficiaries of this aid.
Ins evaluation criteria for granting aid will score attendance at fairs and showrooms, graphic material for marketing and digital presence, as well as, with special attention, projects made up of women with a 50% weighting or more
Up to 5,000 euros
Regarding the amounts, companies or self-employed persons may receive up to 5,000 euros to attend fashion fairs and up to 1,500 for craft fairs. For showrooms, the maximum amount will be 2,500 euros for an annual stay. And for the production of audiovisual and digital material, a limit of up to 3,000 euros.
The maximum grant to be received in the framework of each call will be 6,000 euros for all the eligible items.
These bases will be published in the Official Gazette of the Province (BOP) and from that date interested persons will have 14 days to process their call; and also in the National Subsidies Database.
The applications, once the bases are published in the BOP can be delivered to the electronic headquarters of the Cabildo http://sede.tenerife.es. Tenerife artisans have been in a continuous SOS for a year and a half. Since the start of the coronavirus pandemic, they have practically been unable to work and therefore have an income. A good part of the more than 600 professionals with a license on the Island have “survived” this time.
Hope for the end of the year
The public company Artenerife, which manages this area, has recently published the conditions for the selection process of the island’s artisans who want to participate in the four fairs organized by the Cabildo for the recovery of the sector between now and the end of the year. The activity is immersed in a serious crisis due to the effect, above all, of the coronavirus pandemic. The artisans consider the measure of making this program public as “insufficient” and value that “the Cabildo, since March 2020, what it has done are” promises and little else. ” This is how the spokespersons of the approximately 600 professionals registered on the Island of Tenerife understand it. The program, which is susceptible to changes according to the fluctuations of the contagions, is made up of the fairs with the category of insulars of El Sauzal and La Laguna, as well as the XXIV of Crafts in Reyes, of Santa Cruz, and the XIII Christmas Market, in Aguere .
